Digital Marketing

Some Governmental Real Estate Companies

The capitol of the United States, Washington D.C., is known around the world as having some of the finest and highest-end real estate in the country. Impressive in every regard, ranging from the architectural styles to the people and companies that inhabit the commercial and residential buildings, this city also is home to some of the most well-built and secure facilities in the world……rivaled only by New York City. The buildings in question, of course, are the buildings that house various governmental agencies and the government officials who run them.

It should also be pointed out that the companies who plan and perform the construction and maintenance of these buildings are some of the highest profile companies in the area. These companies are run through a fine tooth comb before being contracted into some of the most scrutinized and profitable contracts in the business. One such company, and possibly the most well-known, is the Frank Haney Comapny.

This multi-faceted company has been awarded some very important contracts since its inception in 1967. The FCC makes its home in a building designed and developed by FHL, and doing so on a building that a governmental agency uses is no small task. Background checks on everything and everyone involved in every stage of planning, development and construction of buildings for this purpose is a time consuming and thorough process. Passing through this process is something that the Frank Haney Company is well known for at this point in time.

Clark Construction is another such company. With over 100 years of experience in securing government real estate contracts, Clark is one of the few major players in this industry that has stood the test of time. The U.S. Coast Guard is headquartered in one of their buildings as are numerous Class A corporate offices. Their portfolio is impressive to say the least.…

International Businesses are Rethinking Their Strategies Thanks to Digital Marketing

As we all watch the rapid pace of change in international business, you will quickly realize that any organization unresponsive to the latest trends finds itself at a serious advantage and that reality is no different in respect of marketing, especially digital marketing.

If you want to truly understand why digital marketing has become important, then think about how ubiquitous the internet and, more recently, mobile internet has become and ask yourself how many people you know who are not online.

The answer in all likelihood is few if none. Increasingly, therefore, the best way of reaching out to consumers is digitally. For large businesses, digital marketing represents a challenge because it has evolved so rapidly and is continuing to do so.

It is one thing to adopt a digital marketing strategy but it is quite another thing to implement it effectively, and what businesses need to realize is that digital marketing is multi-layered and that what works on one digital platform or appeals to one audience will not work or appeal in a universal sense.

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